Read the sport case here
Make sure to be thoughtful and thorough in your responses.
Turn in as a Word document.
Your response should be at least 800 words.
Make sure to check you spelling/grammar.
PROMPT: If you were the person responsible for managing the PR for Brett Favre and just received information about the ongoing crisis:
1. What would be your objectives?
2. Who would you identify as the two most important audiences. In other words, whom must you contact because of the crisis that has occurred? Which two groups are most significant?
2. Write down the single most important message you would need to communicate to each of these audiences.
3. Determine which methods you would use to communicate the message.