What fuels your interest in Urban Planning and Environment and Sustainability Management career?

The requirement:
Essays should be typed using 12 pt. font,
double-spaced, and completed in approximately 500 words.

The question:
What fuels your interest in Urban Planning and
Environment and Sustainability Management career? What are your short- and
long-term professional goals? How does the decision to pursue graduate study move
you towards the achievement of your goals?

To give a brief about myself,
I studied finance for my undergraduate studies.
I worked as a Research Assistant for a few months on a socio-economic project
that studies poverty which it’s something related to Urban Planning because we
conducted many interviews in the districts that are famously known by their
situation.
I came from a family that works in Oil and gas
industry. I’m a Co-founder of financial technology startup.