CONTEMPORARY MANAGEMENT TECHNIQUE RESEARCH PAPER

Write a research paper in current APA format. The paper must be 10–15 double-spaced pages,
with 1-inch margins and current APA pagination. The font must be 12-point Times New Roman.
The paper must include references from at least 5 different sources. Be sure to include a title
page and a reference page in addition to the essay pages. The title page and the reference page do
not count as part of the 10–15-page length requirement.

The paper must address the following in order:
1. Rationale for the contemporary management technique selected
2. In-depth analysis of the technique, in which you fully describe the technique, its
implementation process, its application by other organizations, its applicability to your
organization/segment, and your plan for implementation

**The technique I have chosen is benchmarking and the company to apply that to is Delta Airlines.**

TEXTBOOK CITATION: Blocher, E. J., Stout, D., & Smith, S. (2021). Cost Management: A strategic Emphasis, (9th edition). Boston, MA: McGraw-Hill. ISBN: 9781307687811