After looking at 2 of these links, decide what you would recommend for who should advertise using this medium, what objective they should use, and how would you measure if it was successful. You may use bullet points for each one. So the format should be like below, twice. Feel free to copy and paste. Name of media kit Who should advertise here? Which objective would you use for this media channel? How would you measure if the ad was successful? Any references (just place in APA and list) Happy Spring Break! USA Today (Links to an external site.) Television (Varies and this data is a little old, but good. Pick one show.) (Links to an external site.) Instagram (remember, this is a bid system) (Links to an external site.) Lamar Billboards (Browse the inventory for a location and tell me why you think that is a good buy)
