Write a discussion Board Case South West Airlines Southwest Airlines is known for its world-class operational expertise. Referring to Chapter 21 (pages 213-231) consider the Information Box on page 228 and answer the following question in your forum posting: How would you respond to the question, “If a niche strategy is so great, why didn’t the other airlines practice it?” BOOK: Hartley, R.F. (2011) Management Mistakes and Successes (10th ed.). John Wiley & Sons.
